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Wicked Good Cupcakes Sold To Hickory Farms For How Much

CHICAGO —Hickory Farms, America's favorite food gift retailer, announced today that it has made the sweet conquering ofWicked Practiced Cupcakes. The online mason jar cupcake store, started past a female parent and girl as a way to spend more than quality time together, quickly became known for their delicious gourmet cupcakes in a jar and a successful debut on ABC'southward Shark Tank in 2013.

The founding story of Wicked Good Cupcakes is wickedly unique. In 2010, mother-daughter team Tracey Noonan and Danielle Vilagie began taking block-decorating classes. Their passion quickly grew into a concern as they launched their first store in Cohasset, Massachusetts. Every bit their reputation grew, they constitute themselves getting hundreds of requests to ship their product across the country. However, they couldn't discover a way to both finer send cupcakes and ensure they go far fresh and intact. From this claiming, their signature mason jar cupcake was born. By filling jars with freshly baked layers of block, frosting and filling, they were able to create an hands shippable production that would remain fresh for upward to 10 days without refrigeration. After beingness featured on Shark Tank and alluring the attention of Kevin O'Leary, a.yard.a "Mr Wonderful", who called it "the best investment" he's always made on the show, their concern took off like a rocket ship.

Hickory Farms started with that same entrepreneurial spirit lxx years agone by offering cheese and farm-fresh products at Ohio farmer'southward markets, so the visitor tin can truly appreciate the story of Wicked Good Cupcakes. Post-obit their astonishing growth as a Shark Tank success story, the visitor is ready to bring their delicious broiled goods to even more customers every bit role of the Hickory Farms family. Wicked Good Cupcakes will be an important function of Hickory Farms' expanding assortment of food gifts for twelvemonth-round gifting occasions, such as Birthdays, Cheers Gifts, Valentine's Day, Mother'due south Day and Father's Day.

"We are extremely excited to add this wonderful company to the Hickory Farms family unit." said Diane Pearse, Hickory Farms CEO. "We couldn't be more than thrilled to offer these decadent and beautifully packaged desserts to Hickory Farms customers. Take one look at the website, and you lot'll see the most delightful season choices including the Chocolate Salted Caramel Cupcake, Cuckoo for Coconut Cupcake and so much more."

With the rise in need for gifts containing both sweet and savory options, the addition of Wicked Skilful Cupcakes to Hickory Farms' repertoire will give customers a new and exciting way to connect with loved ones through the gift of not bad taste.

"When we started this company as a fun family endeavor 11 years agone, nosotros never dreamed that it would take off like it did," said Tracey Noonan, Wicked Good Cupcakes co-founder. "We've been impressed with the transformation at Hickory Farms in the terminal few years, as they've refreshed their make, expanded the product offer, and grown with year-round occasions. To at present be part of the Hickory Farms family, a company with a storied and respected past and exciting future, is truly a dream come true and will help united states of america attain fifty-fifty more fans."

Hickory Farms plans to begin offering Wicked Good Cupcakes athickoryfarms.com later on in 2021, and the full assortment of cupcakes continues to be available atWickedGoodCupcakes.com.

ABOUT HICKORY FARMS, LLC
Since 1951, Hickory Farms LLC has been a leading retailer of food gifts and specialty foods bachelor online, in catalogs, and in leading mass merchants, supermarkets, and a diversity of seasonal retail shopping locations in the U.Due south. and Canada. For more information, visitwww.HickoryFarms.com or join the conversation onInstagram;Facebook;Pinterest;TikTok orTwitter.

Source: https://www.perishablenews.com/bakery/hickory-farms-acquires-wicked-good-cupcakes/

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